Sticker App
Vinyl stickers showing a bagel with arms and legs, peace sign hand, rolling pin and logo Chef Mama.

Chef Mama

"The stickers we order from StickerApp have become such a core part of what we do. They save us a ton of time, they are convenient (and food-safe), and they match our brand’s personality perfectly."

Bagels and a hole lotta stickers.

Nestled in the heart of Malmö, Sweden, you’ll find a little slice of New York. It’s called Chef Mama, and at the center of this cozy bagel bakery is Emily Fowler, an American chef whose passion for food and people led her from the U.S. to Scandinavia and straight into the hearts (and stomachs) of her community.

We visited Emily in the bagel shop to learn more about her journey, the roots of her business, and how something as simple as a sticker has become an unexpected yet powerful part of her brand.

Entrance to Chef Mama Bagel Bakery in Malmo

Business Sticker Kit

Chef Mama has a variety of custom die-cut stickers and labels, each with different uses, Emily explains:

"Our stickers are used for pimping everything from the shop: bagel boxes, wrapping papers, and bags, but we also hand them out to customers. A kid having a rough morning? A glittery sticker can totally turn their day around. I’ve seen it happen!"

"As for labels, we use them for all things packaging: boxes, shipping containers, you name it! Labeling, as opposed to stamping, cuts the work in half, which is huge when you’re running a busy bakery. A lot of information is required on these labels, and a clean, unified look makes all the difference."

"One of my longtime employees recently left, and I gave her a water bottle covered in Chef Mama stickers. She got so excited! It felt like I was handing her a little piece of our story to take with her", Emily says.

Chef Mama rolling bagels. "Sticker App visits Chef Mama."
  1. die cut sticker laying on table with bagel and cream cheese

    Die cut sticker on Vinyl

  2. die cut labels on spice jars

    Die cut stickers on Kraft paper

  3. person holding up a die cut sticker and a donut in the air

    Die cut sticker on Pixie Dust

  4. die cut labels on roll with victory hand

    Labels on roll on vinyl

Fresh bagels, fresh stickers

"The stickers we order from StickerApp have become such a core part of what we do. They save us a ton of time, they are convenient (and food-safe), and they match our brand’s personality perfectly. People show off the Chef Mama logo without even realizing it’s marketing. It’s the perfect conversation starter: someone sees it, asks about it, finds out we’re local, and pops in for a bagel! Stickers are part of sharing the brand and the love, whether they are stuck on a lamppost or a bagel box."

Emily Fowler, Chef Mama

chef mama logotype horizontal with text and icon

Like what you see? I'm here to help.

Your stickers deserve the best, and we don’t mess around. Premium materials, top-tier printing, and durability that laughs in the face of rain, sun, and dishwashers. Stickers from StickerApp stand the test of time as much as they stand out from the crowd, which is what your stunning designs deserve.

Questions? Wild sticker ideas? Shoot me an email at brian.babarik@stickerapp.com or smash that button below.

Other brands that stick with StickerApp

  1. "With Stickerapp we have found the right partner to take our storytelling to the next level. With the high-quality sticker sets for our AHEAD collection we were able to create a highly emotional and exciting product together. Individuality and freedom reflect the values ​​of the AHEAD road trip. Many thanks to StickerApp. We look forward to further joint projects."

    Porsche
  2. Yamay amakuchi soy sauce logo

    "At Yamay, we order labels from StickerApp for our products and are thrilled with the results. The stickers come in convenient rolls, ideal for our bottle application process, and the quality exceeds our expectations. The seamless ordering process and exceptional support from their staff make StickerApp a standout choice. We highly recommend them."

    Yamay Amakuchi Soy Sauce

  3. "Been ordering stickers for over two decades and StickerApp is by far the best I’ve ever come across. Awesome ordering experience, quality and service"

    HelloMerch

  4. "Working with sticker app has been so amazing, we’ve been partners for years! Love what they do and how they do it."

    Absolute Merch

  5. "We have been using sticker app for a couple years to create fun extras for our packages. Our customers LOVE receiving our sticker and have started collaging them on their water bottles and computers! It’s an extra fun perk to opening an order from us."

    Beckie With The Good Stuff

Looking for something else?

Our materials have been hand chosen by our team to ensure the highest quality, here are some great products with different ways to utilize them.